The Comprehensive Guide to Creating a Sports Betting App: The 2024 Roadmap

Sports are taking center stage worldwide. Everyone wants to share in it by enjoying the game or betting on its result. Why, therefore, should you fall behind and not develop a thrilling sports betting software that will enable you to become a prosperous business owner by 2024? It is the best entertainment for people and a revenue-generating source for the owners. 

Contents:

  1. Introduction
  2. What is a Sports Betting App?
  3. Some Sports Betting Stats
  4. Examining the Difficulties in Developing an App for Sports Betting
  5. Benefits of Developing a Sports Betting App
  6. Best Features to Include in Sports Betting App
  7. Popular Sports Betting Apps
  8. What You Should Know About Sports Betting Application?
  9. Recommended Technologies that Could be Used for Development of Applications for Sports Betting
  10. How Much Are You Likely to Spend on Developing a Sports Betting App?
  11. Who are the Stakeholders in Sports Betting App Development?
  12. Aspects to Consider While Designing a Sports Betting Application
  13. In Summary
  14. FAQs

Sports are taking center stage worldwide. Everyone wants to share in it by enjoying the game or betting on its result. Why, therefore, should you fall behind and not develop a thrilling sports betting software that will enable you to become a prosperous business owner by 2024? It is the best entertainment for people and a revenue-generating source for the owners. 

However, the critical question is whether or not sports betting is legal. The answer lies in the country you live or want to operate in. In some countries, betting is a full-fledged legal game; some consider it wrong and have banned it altogether. However, the survey conducted by Statista speaks entirely differently.

As per the review, the online gambling and betting market is expected to grow by 114.4 dollars by 2028. This number is impressive and motivating if you plan to develop your sports betting app. It also indicates that there might be a thought process shift, and there is a chance that the government will even approve of the betting world.

So, if you are thinking of developing an excellent sports betting app, this article is for you to understand every tiny detail. Let’s get started.

What is a Sports Betting App?

This app allows users to bet on their favorite players, teams, or sports using smartphones or tablets in real-time. You can find various betting options, making it very famous with betters. It is like an online sportsbook where you can:

  • Browse different leagues and sports
  • View betting lines and odds set by the sportsbook
  • Place bets on different game outputs
  • Manage accounts like withdrawals and deposits

These sportsbooks offer many more features, like in-app statistics, live betting, and news for making informed decisions.

Some Sports Betting App Stats

Here are some essential statistics for you to know before you design the app.

  • The revenue in online betting is expected to reach USD 1.97 billion in 2024.
  • With revenue expected to rise at a compound annual growth rate (CAGR) of 6.51% from 2024 to 2029, the market is expected to reach US$2.70 billion in value by that time.
  • By 2029, the user base is estimated to increase to 18.9 million.
  • By 2024, there will be 1.0% user penetration; by 2029, 1.2% is anticipated.
  • The average revenue per user (ARPU) is anticipated to be $135.40 USD.
  • Australia is predicted to make the most money from online sports betting globally (US$9,757.00m in 2024).
  • Canada has the most significant user penetration rate in the online sports betting business, estimated at 48.8%.

Examining the Difficulties in Developing an App for Sports Betting

There are numerous challenges that you have to undergo before you can start with the development process. Therefore, you must carefully understand, consider, and resolve them before starting the process.

  • License

You need a license to enter the gambling industry. Without it, you cannot advertise and attract users. Every country has its rules regarding online gambling license requirements. Therefore, you must carefully check those requirements, or you can even take the help of an experienced lawyer. Here is general information about different countries or continents.

  • Asia – There are different rules for each Asian country, making the licensing process a little complex. For example, in the Philippines, you must contact the Philippine Amusement and Gaming Corporation for sports betting, online casino, and eGames. Other Asian nations have unique laws governing internet gambling licensing, such as South Korea, Japan, and software development firms in Vietnam.
  • Cambodia – You must get both an online and land-based license.
  • Singapore – Singapore is very strict with regulations under the Remote Gambling Act with limited authorization. Major gambling centers in Macau strictly regulate land-based casinos but forbid internet gambling in general. 
  • United States of America – You can only operate a sports betting app in specific states, like New Jersey and Nevada, and it is illegal in others.
  • Australia – Here, the rules are less strict than in the USA. Online betting is legal, and applying for a license is simple.
  • Europe: Just as in Asia, the regulations vary depending on the nation. However, most European Union countries allow some online gambling. For example, online gambling is entirely prohibited in Germany, but it is easy to get a license in Italy.  

Moreover, getting a license is an expensive part. Hence, before applying, get yourself wholly familiarized to avoid any errors and face any penalties.

  • Releasing the Application

Next, the challenge is publishing the app to the two significant marketplaces – Apple Store and Play Store. In 2017, Google announced that developers could release gambling apps, but there are strict rules to ensure no underage person can download the app. Regulations also include getting the required country-specific license. Moreover, the Play Store requires the app to be free of cost for the users.

For an Apple Store, the owners must follow Apple’s regulations, which are very similar to those set by Google. For example, all betting apps need to be connected to a licensed company with a geo-fence feature to ensure local laws are followed.

  • Backend Infrastructure

The backend infrastructure is the center of your app, which will manage all data-related processes. When developing a sports betting application, it is essential that a stable and expandable server architecture is required to manage all backend functions effectively. Hence, it is complex and time-consuming.

You must hire highly experienced people who can easily create efficient and scalable apps to manage transactions, user data, and real-time updates. It is recommended that microservices infrastructure be used to handle high traffic, smoothly implement modifications, and add new features.

A software system with separate services connected via APIs is built using this method. You may increase productivity, optimize app functionality, and accelerate platform startup by doing this.

  • Payment System

You must also ensure there are multiple payment options for users to make convenient and quick transactions. Many providers collaborate with gambling platforms. Let’s look at three popular ones:

  • Stripe – This system is known for secure and fast transactions and is often used in online gambling platforms because it is easy to use. Nonetheless, there are specific guidelines for applying this method.
  • Neteller – It is a widely used option across millions of people worldwide. It has high-security features and helps in anonymous and fast transactions.
  • Skrill – This flexible platform offers customized services for your business needs. You can enjoy anonymity, and winners can easily withdraw their money. 

Users may enjoy the online gaming site more easily with these payment choices.

  • UI Design and UX

You must focus on initiative and user-friendly UX and UI designs to entertain and attract more people to your app. Focus on developing a simple app with no unnecessary elements. However, you can always add animated transitions or motions on the screen for entertainment. 

Remember, you are creating the app for real users, so designing should be done keeping them in mind. You can collaborate with skilled developers to design your app and make it stand out from the competition.

  • Information Security

Creating a sports betting app without considering data security is illogical. You must protect users’ personal and financial data security to gain their trust. It can be done through numerous ways, such as:

  • Data encryption – This converts the readable data into unreadable and coded language, making it difficult for people to understand.
  • 2FA – Two-factor authentication will need two or more identification methods, such as email, phone number, or login credentials.
  • Secure payment gateways – Since funds will be exchanged, this is essential. Sensitive transaction data is often encrypted at payment gateways to avoid unwanted access.

These measures will ensure the data is always protected and safe from cyber-attacks.

Benefits of Developing Sports Betting App

Wondering what will be the future of sports betting apps? How do these apps make money? Is it a good idea to design a sports app? Let’s get the answers to these questions.

  • User’s Convenience

Convenience is the reason why people use these apps to place their bets. With the help of smartphones, users can bet from anywhere in the world. They can bet even when traveling without the need for any other equipment.

  • User Experience

Sports betting apps generally have excellent responsiveness. Even though responsive websites work on multiple devices, they don’t offer the same experience. Therefore, many betting companies have moved to apps instead of websites. 

  • Various Options

What is the best feature among the several cell phones that offer gaming access? Users may have a fantastic gaming experience on small screens with a wide range of slot machines, professional sports, esports, casinos, and more available. Thus, the sports most closely matched the participants’ betting interests could be chosen.

  • 24/7 Access to Betting

In addition to offering more practical betting alternatives, the sports betting applications let users access various betting markets and place bets whenever and wherever they want. In short, bets may be placed twenty-four hours a day, seven days a week, by users of sports betting applications.

  • Complete Privacy

Because of privacy issues, many people interested in learning betting have never been to a physical betting place. However, privacy can be managed easily through these apps, allowing these people to learn and experiment with different betting strategies.

  • Play and Practice for Free

Many apps allow people to play for free or at reasonable costs, letting them sharpen their betting skills. Since no cash will be involved, players can try different games, events, and features.

  • Mobile Bonus

Many professional players have even benefited from using mobile betting apps as they are convenient. Online gambling has existed for a long time. Because most mobile sports betting programs provide subscription incentives for downloads and mobile sports betting, it is a profitable experience for users to partake in betting activities. This increases the software’s download value and ensures users’ satisfaction. 

Best Features to Include in Sports Betting App

It can be daunting to design an app with every possible feature. The best approach is to use a minimum viable product (MVP) with basic features to make customers happy. Develop it with MVP, release it, and get feedback to identify your app’s strengths and weaknesses. Use this feedback to upgrade your app.

Also, these features will decide the cost of your app. Listed below are some MVP features to consider when designing your app.

  • Registration and Login

Your users must log in and register to use the app. It should have the primary login option using email ID and password. After registration, users can use their credentials to log in. To make it user-friendly, don’t forget to offer login and forgot password options.

  • Creating the Bet

Any sports betting app must include the option to place bets. The app should have a flexible search mechanism to make it easier for users to browse the categories and events. It should be possible for users to select their wagers and selections.

  • List of Wagers

Players should be able to see their bets and sort them through different filters, like status, date, etc. It is also possible to employ a suggestion system to provide recommendations based on the user’s past actions.

  • Betting Wallet

Adding a wallet will make your app more user-friendly. The wallet should enable users to add credit card info to top up their account. Users should have an option to delete cards and add multiples.

  • Menu Bar

There must be a lot of points under the menu bar. You can add a rules section where players can seek guidance on the betting rules. The app can also have a contact manager section for users.

  • Notifications

Add push notifications to remind your users about upcoming matches and events. It can help enhance user engagement and time spent on the app.

Popular Sports Betting Apps

There are many kinds of sports betting apps that you can choose from when creating your app. Each software will have unique features and functions and target a specific market. Here are some popular ones:

  • Using Cryptocurrency

This is an excellent alternative if you want safe withdrawal and better bonuses. People prefer this kind of sports betting app that involves bitcoins and altcoins.

  • Straight Bets

This betting app focuses on placing bets on famous sports like football and basketball. It allows players to bet on the total points scored by both sides in a straight-up match.

  • Point Spreads

The most preferred sports betting form in the USA is the point spread. It attempts to level the playing field for both teams in a given match by comparing their comparative strengths. An estimate of the victory margin that accounts for the scoring units used in each event, such as runs, goals, or points, is called the point spread.

  • Total Bets on Lines

This bet allows you to place bets on your soccer and basketball teams. It is decided by adding together the points from the two groups.

  • The Moneyline

These bets involve just the prediction of the winner. Depending on whether the winner is an underdog or favorite, you can receive small or big payoffs. Favorites are indicated with a negative and underdogs with a positive sign. For example, the team with a -100 Moneyline is the favorite, while the side with a +100 Moneyline is the underdog.  

  • Teasers

A teaser is a variation on a parlay wager that offers small payouts for notable changes in the point distribution that go in your favor. The extra teaser betting options are especially beneficial to programs that include basketball and soccer games.

  • Prop Bets

Prop bets are good fun and ideal for new players who have never been involved with betting before. You don’t have to know the teams; the bets are made on events.

  • Head-To-Head Bets

It is a heads and tails bet whereby two persons or teams try out the game. This is where people make their stakes based on chances of victory in the team.

  • Parlays

This is also acknowledged as stack bets, where several wagers are placed in one bet. The odds of winning increase as more of the bets are accumulated in the pool. But if you get it wrong at any of your bets, you stand to lose the total amount staked.

What You Should Know About Sports Betting Application?

Below are the simple guidelines that will assist you in how to design and develop your sporting app for bet.

  • App Idea

You should have a clear picture of what you expect your app to have once it is developed. You should know about the primary goals of the design, the necessary constituent elements, and the key design characteristics. It also has to be communicated to the development team to eliminate any misunderstandings that could see your proposal go out of hand and cost more than you planned or not meet the technical requirements set down.

  • Market Analysis

Following this is the identification and definition of target customer segments, or target clientele, as they will be fondly referred to here. You also need to be able to reach out to them using your ad placement, if not better than your competitors. In addition to the target demographic, you need to find out about your competitors. Here are the top five betting apps that can help you understand your needs:

  • William Hill – It is a pretty famous name where people can wager on casinos, other games, poker, and political parties. The best way to do this is to map out the user’s internal server experience and inform players that they are offered free bets in the game.
  • BetMGM – It is a US-based company where users can get exciting bonuses and secure services. You can get a welcome bonus of $1000 in free bets, reliable data, live broadcasts, and 24/7 customer assistance.
  • Paddy Power – This is the most famous UK-based online gambling platform with a gamification strategy. They have an internal service game for users to earn rewards, such as free bets. They also have the most prominent horse riding community and are attracting more people.

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  • Caesars Sportsbook – It is also US-based, offering one of the best welcome bonuses, and is very popular for its ease of use and robust security measures. They implemented a two-factor authentication strategy that set essential security guidelines. You may bet on football, basketball, baseball, and other sports at Caesars Sportsbook.
  • Parimatch – It started in 1994 and is still a market leader in online betting. It focuses on data security and delivers accurate statistics. You can bet on traditional athletic events and cybersports. You can get up to 100% of your deposit amount as a welcome bonus.

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  • Legal Conditions

Developing a sports betting app is often debatable as many countries consider it illegal. Therefore, you must know the laws of the countries you plan to operate in to avoid landing in any trouble. Remember, the rules will differ for each country, and you must also obtain a country-specific license.

  • IT Provider

It would help if you approached an excellent IT provider to create your app. Here is a small checklist to consider:

  • Look for their various IT services, such as web/mobile development, AI integration, and native development.
  • Different cooperation models offer to choose the best for your business.
  • Review and feedback on platforms, such as Clutch.
  • The accessibility of the organization’s solution architects and business analysts. These professionals will assist you with planning and research and make sure your gambling app complies with all applicable laws.
  • Discussing Features with IT Partner

It can take time to determine what to add and what not. It would help if you discussed this with your IT partner, as they have experts who can suggest the logical features that meet your business needs. You must start with the MVP product, launch it, gather feedback, and make necessary app upgrades.

  • Phase of Development

The development process plays a vital role in starting your sports betting app. You must collaborate with various professionals, such as QA engineers, UI/UX designers, etc, for this phase. UI/UX designers will ensure your app is appealing and easily remembered. Your product’s primary visual components should generally align with the previously agreed upon company goals and objectives.

Upon completion of the engineering process, QA professionals are called upon to ensure the product’s overall quality. Before releasing the program, they carefully find and fix any potential bugs or technical concerns.

  • Launch and Support

Once in the development phase of creating your app, you can launch the app once developed. It can be developed through the Apple Store alone, the Play Store alone, or for both addresses. It is crucial also to provide support after launch to remain relevant within the market. It will be most helpful in upgrading and enhancing your product with features it perhaps lacks.

Recommended Technologies that Could be Used for Development of Applications for Sports Betting

Tech stacks refer to the coding, programming languages, frameworks, and databases essential in developing any solution. However, this is usually influenced by the developer and the tool in which they are most proficient. Nonetheless, it remains a perfect thing to learn and check. Here are some recommended ones: 

Languages and Frameworks

  • Web: Vue.js, React
  • Mobile: Kotlin, Swift, Java
  • Hybrid: Flutter, React Native

Backend

  • PHP Laravel
  • Django/Python
  • Node.js

Storage and Databases

  • Relational databases: PostgreSQL, MySQL

How Much Are You Likely to Spend on Developing a Sports Betting App?

The data shows that it costs approximately $55,000 to create a sports betting app, on average. However, based on the particular features the customer requires, the costs could go as low as $45000 or as high as $65000. An MVP app will also be less expensive than an app with all the additional features.

Who are the Stakeholders in Sports Betting App Development?

Unlike ordinary apps, you will need to work with many people to develop your sports betting app. Here are some team members that you will need:

  • Business analyst
  • QA engineer
  • Project manager
  • Backend developer
  • UI/UX designer
  • Android developers
  • iOS developers

Aspects to Consider While Designing a Sports Betting Application

The following are a few points if you want to come out from the crowd of competitors around the globe. Some of them are: 

  • Customizable and Scalable

These are the two principal components that must be evaluated when choosing a website template. Your app should be designed to grow, especially in terms of workload, in direct response to the number of users. Furthermore, it ought to be easily extensible to meet your user requirements in the form of additions.

  • Security

This is yet another critical factor to be considered. You must employ several authentication practices, encryption, and generally different security measures to protect transactions and user data.

  • Data Integration

Of course, when it comes to betting, one has to use data from various sources to make appropriate bets. Thus, live streaming can be implemented during development with other features like customer analysis, odds tracking, and payment processing.

  • End-to-End Support

The development of a betting application requires you to consider this point if it is to be successful. This means providing technical support for problems, customer service, and application maintenance, among other services.

In Summary

Your business can earn significant revenues and a good amount of money with a sports betting app; talk to the leading company to bring your vision to life and create an entertaining app. But then again, make sure that the concept is new and that it offers your users something in return.  

FAQs

  1. What should one know about an app for sports betting?

It is an online sports betting application through which the players can bet via smartphone or tablet. They allow users to get to the odds, handle their accounts, and bet easily without much stressing themselves.

  1. How does a sports app work?

A betting app is an application that brings together a user and a bookmaker or online sportsbook provider. Consumers can get the odds or use accounts and make bets through them conveniently. It works parallel with the bookmaker’s backend solution to get updated odds and real-time data and accomplish transactions.

  1. What should a sports betting app include?

Here are some of the key features:

  • Account management and creating an account
  • Sports schedules and listings
  • Wagger and live line
  • Secure payment gateway
  • Bet tracking and placing
  • Update and live screening
  • Alerts and notifications
  • Promotions and bonuses
  • Customer support
  1. Are sports betting apps secure?

Some ways these apps ensure security are:

  • Encryption methods to secure transactions and user data.
  • 2FA for account access.
  • Data regulation compliance.
  • Secured payment gateway with fraud preventive measures.
  • Thorough auditing and testing for vulnerabilities.
  • Regular software updates
  1. What kind of technologies are used to develop sports betting apps?

Some of the technologies used are:

  • Cross-platform or native development frameworks
  • Backend development with programming languages
  • APIs for real-time data integration
  • Cloud for reliability and scalability
  • Payment gateway integration
  • Database management systems
  • Push notification services
  1. Are there any legal requirements to consider before developing a sports betting app?

Yes, as internet gambling laws differ throughout nations and territories, there are legal issues to consider while creating a sports betting app. Investigating and abiding by the target market’s unique regulations and licensing requirements is essential. Legal professionals’ engagement and regulatory authorities’ consultation can assist in guaranteeing compliance and avert legal problems.

  1. How do you make money from a sports betting app?

You can do the following to monetize your app:

  • Take a fee or commission on each placed bet.
  • Subscription-based model for premium content or features.
  • In-app ads from casinos, sportsbooks, and relevant businesses.
  • Collaborations or affiliate schemes with bookmakers in exchange for a cut of bets made by recommended users.
  • Give additional services, such as merchandise or sports news subscriptions.
  1. Name some famous sports betting apps.

Some famous ones are – Bet365, DraftKings, William Hill, FanDuel, 888Sport, Betway, Unibet, Betfair, Bwin, and Paddy Power.

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